The Midland Hotel occupies an unusual niche, operating as both a high end destination hotel and unofficially as a local tourist attraction.
In the design development process there was widespread consultation with open days attended by as many as 3,000 participants, and since completion there continues to be considerable interest and a high volume of visitors who are essentially sightseers.
A central plank of the response was meeting the duel aspirations of allowing ownership and access to this landmark building and creating privacy and exclusivity for functions and guests. A very high level of finish was required in all public areas and this had to be elegant, empathetic and robust.
